Psychology’s Role in Sales Passion
When I was young and figuring out what I wanted to do in my career, I was always drawn to the study of psychology. Understanding why we do the things we do, the motivations behind our simplest and most complex interactions, and how those can be influenced by others is fascinating.
Sales, for all intents and purposes, is just another extension of the study of psychology for business. You still need to understand the motivations and desires of your customers and how you can more easily connect with them to help them make the buying decision for your product or service.
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