Tag: Copywriting
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How Do You Create Content that Naturally Attracts Backlinks?
Mix Infographics, Lists, and Checklists If you were going to pick a few things to focus on—and you should, as going for too many options is a good way to burn out your marketing team—I would recommend a mix of three things: infographics, resource lists, and checklists. Infographics are useful because they are excellent at… Read more
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User-Generated Content: Best Practices, Expert Tips & Trends to Grow in 2024
Provide clear UGC guidelines Offer clear guidelines on the kind of user-generated content you want. A recent market survey revealed that only 16% of brands actually offer clear guidance on the kind of content they want to see from their users. However, over half of the consumers surveyed stated that they would actually want brands… Read more
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How To Adapt Your Writing Style To Resonate With Different Audiences
Immerse in Target Audience Content Spend some time actually reading content created for that target audience. It really is the simplest way to help you understand what will be effective and how you will need to adapt your style to resonate with that particular audience. I’ve worked for an international company that, for example, totally… Read more