Tag: Entrepreneurship
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What Marketing Tactics Help Differentiate a Small Business in a Crowded Market?
Target Local Networks and Connections Small businesses often want to really hit the ground running and go all-in on paid and organic content pushed on social media channels and search engines. This can be helpful in some cases, but what I find most often is that small businesses really make the most impact by thinking… Read more
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What Challenges Face Small Business Owners in 2024?
Adjusting to New Technology Learning how to use an entirely new tech stack because the one I was accustomed to in my over 10 years in corporate roles was far too expensive to justify for a startup without significant cash flow. Going from Microsoft Office to OpenOffice, from Outlook to Thunderbird, from the Adobe Suite… Read more
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25 Daily Practices that Executives Credit for Continuous Self-Growth
Advance with Continuous Language Learning Continuous language learning and engagement. As an immigrant twice over, working with various multinational companies, I can very safely say that nothing keeps you progressing in your career like picking up new language proficiencies that you can then apply in the business world and while networking. Beyond that, it gives… Read more
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15 Effective Ways for Entrepreneurs to Improve their Leadership Skills
Start with Authentic Small Steps Start with small steps, rather than doing something incredibly inorganic by trying to emulate a leadership style you learned in a course or workshop. Your team will always be able to tell if you are not being authentic, and this can cause people to keep their guard up around you… Read more
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How to Determine if Your Idea for a New Business is Viable?
Conduct Pre-Launch Market Research Testing out your new business ideas before launch is absolutely vital. Any time you want to take a new product or solution to the market, I recommend conducting a market research assessment. I like to look at a combination of survey data, desktop research, and industry reports to give you a… Read more